A new approved music supplier for Garner

Music Concierge has been selected by the Garner brand team to deliver your new Signature Sound in EMEAA and AMER.

With 20+ years of experience working with some of the world’s leading hospitality brands, and 10+ years collaborating with IHG, our award-winning creative teams have a proven track record of designing and delivering compelling on-brand experiences globally.

An immersive new Signature Sound that resonates with Spirited Flexible Travellers

We work closely with the Garner brand team to deliver a dynamic and refreshingly approachable music offering that supports the blended lifestyle of today’s modern traveller.

Our creative experts have crafted a collection of on-brand playlists that cultivate relaxed, flexible, and purposefully different atmospheres that your guests will love to be in.

  • Expertly curated brand playlists for your lobby, gym, and pool

  • Brand-compliant music for any additional zones

  • Dayparted music that supports your trading patterns

  • Regional overlays

  • Up to 8 special event playlists

Brand-approved playlists designed especially for Garner hotels

As part of your Signature Sound, you are required to use the Garner brand’s approved playlists in your lobby as a minimum. You can also choose to use brand-approved gym and pool playlists.

In the lobby, you can also choose to include, where appropriate, from a range of regional overlays that incorporate local artists and sounds to create a sense of place that brings your location to life.

For any additional zones, we will create on-brand music for your specific hotel.

For each zone, your music will be dayparted, ensuring the right tempo, energy, and mood at each time of day.

Additionally, you have access to up to eight brand-approved special event playlists including: Christmas Holiday Vocal, Christmas Holiday Instrumental, Halloween, St. Patrick’s Day, Valentine’s, Thanksgiving, Patriotic US Holiday. You’ll can also request three fully bespoke special event playlists.

Negotiated rates for Garner

Your property will benefit from our world-class services at special rates for IHG, equaling significant savings against our standard pricing.

Based on 12-month agreement

28.40€/month per channel

Based on 36-month agreement

25.35€/month per channel

Equivalent to 341 EUR/ 370 USD/ 297 GBP/ 1,360 AED/ 508 CAD per year, per channel (12-month agreement)or 304 EUR / 330 USD / 265 GBP / 1210 AED / 452 CAD per year, per channel (36-month agreement). Full terms and pricing details will be provided upon quotation.

Listen to the Garner brand playlists

Lobby

A lively and positive soundtrack that sets an uplifting tone for the day, creating a welcoming and enjoyable atmosphere for hotel guests.

AMER - US & CANADA

Morning - US & Canada (vocal)

Daytime - US & Canada (vocal)

Evening - US & Canada (vocal)

Overnight - US & Canada (vocal)

AMER - LATAM

Morning - LATAM (vocal)

Daytime - LATAM (vocal)

Evening - LATAM (vocal)

Overnight - LATAM (vocal)

EMEAA

Morning - EMEAA (vocal)

Daytime - EMEAA (vocal)

Evening - EMEAA (vocal)

Overnight - EMEAA (vocal)

INSTRUMENTAL

Morning - EMEAA & AMER

Daytime - EMEAA & AMER

Evening - EMEAA & AMER

Overnight - EMEAA & AMER

Additional Concepts

Accessible, uplifting playlists to elevate your gym or pool experience.

Pool

Pool AMER

Pool EMEAA

Gym

Gym AMER

Gym EMEAA

About Music Concierge

Music Concierge is an award-winning creative agency that has been developing signature sounds for leading brands since 2007. We harness the power of music to tell brand stories and shape unforgettable experiences.

With a nuanced understanding of hospitality, brand strategy, and customer behaviour, our carefully curated sounds not only support your brand positioning, but can also increase guest spend and loyalty.

Our global teams are a hand-picked group of passionate professionals who live and breathe music, offering a deep knowledge of local music scenes, cultural nuances, and regional trends.

With 8 regional offices, supporting clients in 100+ countries, you can be confident that we’re always there for you, wherever you are in the world.

We’re excited to elevate your hotel music

Complete this form and we’ll be in touch very soon to get you onboarded.